Holiday Promotions Swipe File and CD

If You Can Read a Calendar, You Can Easily Profit from this Message...

Dan Kennedy Reveals
One of His Most Proven, Profitable, Foolproof Strategies
for Creating Predictable Floods of Cash & Customers

Finally! A Reliable, Formulaic, & Proven Way to Use Holidays as an Unfair Advantage
to Almost Effortlessly “Enter the Conversation Already Occurring in Your Prospect, Customer, or Client’s Mind”

To: Anyone looking for a foolproof way to increase response to your marketing messages

Remember the classic copywriting principle taught by the legendary Robert Collier? He famously suggested you should attempt to “enter the conversation already occurring in your prospect, customer, or client’s mind.” It’s a time-tested practical way to simplify the difficult task of grabbing the reader’s attention...and like many other proven principles, it’s much easier said than done. Most people NEVER figure it out.

Actually, it’s much worse than that. To be blunt, it’s a HUGE problem for many entrepreneurs & business owners. First of all, way too many people make the false assumption that their message will be opened in the first place...but that’s a different problem.

Let me ask you a question:

What Are You Doing to Cut Through the Clutter
and Make Your Message Relevant in Today’s OverCrowded Marketplace?

That’s the problem...standing out from the crowd and getting your message read. You should already know that most people sort their mail over the circular file (aka trash can) so you’ve only got a few seconds to make the coveted ‘A’ pile...that’s the mail that gets read. Otherwise your message is considered “junk” and into the trash it goes without ever being read. And every time your message is rejected, more of your hard-earned marketing dollars are literally thrown away. It’s an all too common occurrence and it applies to EVERY media (fax, email, etc)...not just direct mail. These days, you’ve got to be concerned about...

...Violating the ‘Do Not Call List’, the ‘Do Not Fax List’, the ‘Do Not Send Me Junk Mail List’, the ‘CAN-SPAM Act’, and any other ‘Do Not’ List Uncle Sam Might Dream Up in the Future...

Email is becoming less and less effective as emails are increasingly being ignored (or deleted) before they’re opened...let alone read. And that’s only if they get through today’s over-aggressive spam filters. And website visitors are abandoning sites faster than the dot com bubble burst because you fail to enter the conversation already occurring in their minds.

It’s getting more difficult every day and there’s no end in sight. As soon as smart marketers find a great medium (like telemarketing, voice broadcasts, broadcast fax, etc.), there’s Uncle Sam creating another “Do Not” List. If there’s one constant, it’s change. And that applies more than ever in today’s business environment. As soon as you figure out a way to get your message read, there’s Uncle Sam quickly stepping in like Kareem Abdul-Jabbar to block your shot. One minute you’ve got an easy lay-up, the next minute it’s gone. It happens faster than you can blink an eye.

Telemarketing used to be highly profitable (and still is) but thanks to the ‘Do Not Call List,’ it’s more difficult (if not illegal) to call your prospects and you risk heavy fines if you violate government-imposed regulations. For a while, the answer was broadcast fax but Uncle Sam ended that party too with the ‘Do Not Fax List.’

And the problem isn’t going to end there either. There’s a ‘Do Not Send Me Junk Mail’ List to block direct mail. And if your primary media is the Internet, you already know about the CAN-SPAM Act and don’t say I didn’t tell you so when the ‘Do Not Email List’ becomes a reality and puts an end to the glory days of free e-mail and making easy money online. All good things eventually come to an end. Ignoring this fact is a dereliction of entrepreneurial duties and an almost certain one-way ticket to a failed business.

Here’s the bottom line: Your prospects have become so inundated and overwhelmed with marketing messages that nearly every prospect (including YOURS) considers you an “unwanted pest”...NOT an “invited guest.”

But just as sure as obstacles will emerge to block the road to business success, every cloud has a silver lining. More obstacles generally mean less competition because few of your competitors are willing to put forth the persistent effort to overcome all the obstacles. More & greater the obstacles mean less the competition. That’s good news for the few who can stand out from the crowd. It’s really sad because the truth of the matter is that countless entrepreneurs & business owners could easily be creating fortunes following this simple, repeatable, practically “color-by-numbers” system...but NEVER discover it or use it to it’s full potential...

...are YOU one of them?

If you are, don’t worry because I have the solution. And the best part is that this solution is so foolproof anyone with half a brain can follow it. In fact...

If You Can Read a Calendar, You Can EASILY
Make a Fortune Using What I’m About to Share

And even better, it’s passed the proverbial “test of time” with flying colors with no end in sight. This is NOT the latest “here today, gone tomorrow” fad. Not even close. I’ve been successfully using this strategy (and teaching it to my clients) for decades. It’s absolutely positively evergreen which means it will be effective FOREVER...the exact opposite of a fad.

Here’s another question for you:

Would You Invest a Measly $97 for the Ability to Almost Effortlessly
“Enter the Conversation Already Occurring in Your Prospect’s Mind”?

If you answered “yes,” you’ll want to get my “Ultimate Holiday Promotions Swipe File & CD” as quickly as humanly possible. It’s the brain dead simple solution to a problem that has plagued entrepreneurs and business owners since the beginning of time. Why continue to struggle to “connect” with your prospects and customers when the solution is so ridiculously inexpensive?

Consider these 3 facts:

1. There is a holiday EVERY month (and nearly EVERY Day).
2. People are ALWAYS talking about holidays.
3. Entering the conversation in your prospect, customer, or client’s mind is as simple as using the next holiday as the theme of your marketing message. And I’ll show you EXACTLY how to do it!!

If the solution is that simple, let me tell you why you MUST add the “Ultimate Holiday Promotions Swipe File & CD” to your marketing arsenal. After all, you can create your own Holiday Promotions from scratch, right? Maybe. Maybe not. But I’ll bet you a Thanksgiving Turkey and a Christmas Ham it’s not nearly as simple as you think.

It doesn’t take a rocket scientist to change the oil in your car, so why do most people pay to have it done? Because it’s easier to have an ‘expert’ do it for you, right? Someone who changes the oil in cars for a living and has the proper tools and knowledge to get the job done quickly & correctly. If you’re not an expert, you’d likely get frustrated by the time, hassle, and effort it took to get the job done. Ultimately, it’s a lot easier and less painful to pay the expert to do it for you.

The same principle applies here. Are you a direct response marketing expert? Can you quickly think of creative ways to tie holidays into your marketing messages? People pay me as much as $100,000.00 to create a single campaign. And for a tiny fraction of that, you can get a Swipe File full of proven, profitable , “already-done-for-you” holiday promotions that will save you hours of time, hassle, & frustration.

If you’re currently using Glazer-Kennedy style direct response marketing, then you understand the value of “swipe files.” And you already know it’s a lot easier to leverage time-tested proven ideas and tweak them a little to fit your particular situation than it is to go through the pain and hassle of reinventing the wheel.

Best of all, BILL GLAZER and YANIK SILVER, two of the best copywriters & direct response marketers I know, have contributed their most successful Holiday Promotions for this project. And several of my other top students have submitted their best, profit-pulling Holiday Promotions too.

The Ultimate Holiday Promotions Swipe File & CD includes:

• 5 REAL Holiday Promotions created by REAL people for REAL business that you can immediately use as ideas for your own Holiday Promotions. These promotions were created by the 5 finalists in a recent Holiday Promotions Contest so these are real-world money-making examples including:
  1. An INDEPENDENCE DAY PROMOTION that increased business by 300% (This idea could easily be swiped to increase YOUR business by 300% or more starting today.)
  2. A CHRISTMAS PROMOTION that uses 2 brilliant words in the Headline. Individual word choices DO matter and these two words are ‘beauts’. It’s also a great example of how to effectively confront ‘the elephant in the room’ (aka the biggest objection). You really should be S&Ding this.
  3. A ‘Peer-to-Peer’ Marketing Promotion that TRIPLED referrals. This example uses ‘unusual’ Holidays like NATIONAL PISTACHIO DAY, NATIONAL SIBLINGS DAY, and NATIONAL ICE CREAM DAY (There is a Holiday you can use to promote your business almost EVERY day of the year!) and provides a brilliant example of how to personally connect with your prospect.
  4. A JULY 4TH PROMOTION that MORE THAN DOUBLED sales of live webinars (at $2,497.00 each) and produced over $237,000.00 in revenue in 2-weeks! If you’re already using webinars in your business, you MUST see this...And if you’re not using webinars, NOW would be a good time to start.
  5. A HALLOWEEN PROMOTION that produced a 460% ROI (that’s $4.60 for every $1.00 invested) and $71,423.00 in total. Incidentally, this Promotion was selling phone service in a major metropolitan area with over 30 other service providers....talk about a commodity! Yet this smart Glazer-Kennedy marketing practitioner is able to charge 3X what the others charge by finding the perfect target market. If you think you’re in a commoditized business, you NEED to see this example.
• 17 profit-pulling examples from Bill Glazer’s legendary collection of holiday promotions including the famous “Thanksgiving Greeting Card.” Real-life examples of display ads, advertorials, postcards, letters, emails, voice broadcast scripts, newspaper inserts, & coupons you can use as “swipe files” for your own Holiday Promotions.
• 25 of Yanik Silver’s Most Successful ONLINE Holiday Promotions & Ideas INCLUDING LIVE WEBSITES you can visit to get the full effect of the promotion.
• My personal list of “7 Ways to Get Hot & Keep Getting Hot All Over Again” so you can stay on the ‘top of consciousness’ and be the first person your prospects & customers think of when making a buying decision. I’ll also reveal:
• ULTIMATE MARKETING SIN #3: Taking Your Customer’s Loyalty for Granted
  The American automobile industry and network TV executives made this fatal mistake and still haven’t recovered. To avoid this sin, you’ve got to get hot & kept getting hot all over again. This Sin applies from Malibu to Maine and it applies to EVERY business including yours. Ignore it to your peril.
• ULTIMATE MARKETING SECRET WEAPON #9: Constant Change
  If you want to keep your customers, and keep your customers interested follow the examples of Disney & McDonald’s who ALWAYS seem to have an answer to this vitally important question. Do you?
• A CD containing electronic versions of all the Holiday Promotions in the swipe file. You’ll be able to print them all out at your convenience to make notes on them or do whatever you want with them.
• These ‘Golden Nuggets’ are intentionally blacked out. I’m holding them back ONLY for people who invest in the Holiday Promotions Swipe File & CD.

Is This Swipe File Worthy of a $97 Investment?

You’d pay BILL or YANIK tens of thousands of dollars to get them to create Holiday Promotions for you...and that’s if you could even get them to put you on their calendar. For only $97, you’ll get a jam-packed 107 page Swipe File full of dozens of proven, profitable Holiday Promotions ready for you to swipe & deploy in your own business IMMEDIATELY. Plus a CD so you can print the examples out at your convenience (or in case you spill coffee on the swipe file).

It’s really a simple choice. If you’re SERIOUS about maximizing your business profits, you won’t pass up the opportunity to get the greatest goldmine of profitable holiday promotions ever crammed into a single Swipe File. Go ahead and order NOW using the enclosed Investment Form.

Dedicated to Multiplying Your Income,

Dan S. Kennedy, The Millionaire Maker

P.S. The “Ultimate Holiday Promotions Swipe File & CD” is a surprisingly simple but proven & powerful way to “enter the conversation already occurring in your prospect’s mind” practically at will...Don’t envy marketers with the almost magical ability to INSTANTLY “connect” with their prospects, customers, & clients...join them using the enclosed Investment Form!

P.P.S. Is there a simple way to “enter the conversation already occurring in your prospect’s mind” that you don’t even know about? By this time next month you could be flooded with NEW customers and NEW orders...Start using HOLIDAY PROMOTIONS to cash in on the conversation in your prospect’s mind using the enclosed Investment Form.